• Sedona CVB Project Wins Big

     
    POSTED August 12, 2016
     

This year, the Arizona Office of Tourism created a “Grand Pitch” contest; the Sedona Chamber of Commerce & Tourism’s Sedona Secret campaign was recognized for the best marketing presentation. The prize was $100,000 in in-kind marketing funds.

The Arizona Office of Tourism said the contest supports destination marketing efforts and increases the economic benefits of tourism activity across over the state.

Sedona Secret 7 is a social media and digital campaign that sheds light on seven different categories of little-known sites in Sedona so visitors can explore the area like a local resident.

"We are extremely proud and honored to have been chosen as the winner of the new Grand Pitch contest," says Jennifer Wesselhoff, president/CEO, Sedona Chamber of Commerce & Tourism Bureau. "We are thrilled to begin working with the media sponsors to promote Sedona in off-peak seasons and to share some off-the-beaten path locations and adventures. The Sedona Secret 7 will launch in the winter 2016."

There were 17 total entries, and four finalists were able to present their idea to a team of judges during the July 13 general session part of the conference. Each team had eight minutes to present and then five minutes to take questions from the judges.

The judging panel was made up of representatives from the media partners that were sponsoring the prize. The Grand Pitch sponsors included Condé Nast Traveler, Expedia, Golf Digest, Off Madison Ave, Sojern, TripAdvisor and Travel Zoo. From there, it went to a vote between judges accounting for 25 percent and audience participation accounting for the other 75.

The Woodlands Resort will soon become the first Curio Collection by Hilton branded resort in Texas. Along with its January 4, 2022 transition to the upscale portfolio, the 402-room, AAA Four Diamond property with 75,000 square feet of indoor meeting and event space is slated for an extensive program of enhancements projected to begin in the second quarter of 2022. 

 

The Texas Restaurant Association (TRA) led a coalition of business groups and their communities to drive support to the industry, for SB 8, the federal pandemic relief bill that included $180 million for local hospitality and tourism businesses. 

 

Houston-based Jurassic Quest is back—and better than ever—kicking off its first indoor shows since March 2020 at Ford Park in Beaumont and NRG Center in Houston. Jurassic Quest includes more than 100 life-like dinosaurs, dinosaur-themed rides, live dinosaur shows, interactive science and art activities. Additional features include the “Triceratots” kiddie area, face painting, bounce houses and inflatable attractions and photo opportunities.