Without the perfect speaker, a meeting or event can be a total bust. With 75 professional chapters and 350 collegiate chapters, the American Marketing Association (AMA) knows this better than anyone. The AMA is constantly producing programming and looking for the best speakers for various events, and found a need for an easier way to connect meeting planners with marketing event speakers. In order to create a solution, the AMA and Orate teamed up to produce the Speakers Bureau, a digital resource designed to help event planners search for the most relevant speaker for their next event. “We have a lot of people, both from our chapters and from outside the AMA, coming to us for solutions for their events. So we’re looking to be sort of a conduit, connecting people with content and thought leadership,” says Barbra Grobicki, AMA’s chief alliance officer. “We wanted to give as much attention to this platform as possible, so it could be a resource for anybody searching for marketing speakers.”

The Speakers Bureau is open to all marketers, and allows meeting planners to easily search through thousands of speakers on their own, or post an event and budget so speakers can come to them. This centralized resource makes it easy to narrow down the search for the perfect speaker. 

It’s bluebonnet season in Texas! That time of the year when Hill Country roads are clogged with cars full of amateur photographer parents and their pint-sized Texans, jostling for position in fields of sky blue. While our love of our state flower shows no sign of ever slowing down, when it comes to the floral displays at galas and fêtes across the state, we can be a fickle bunch. So, Texas Meetings + Events magazine spoke with the experts to get the scoop on this year’s floral trends.

(Interviews have been edited for flow and clarity.)

 

Animals aren’t just for kids. People of all ages enjoy connecting with them, and humane animal exhibitors like Tiny Tails to You often have specific packages geared toward adults. Here are five tips on how you can make any event unique and unforgettable with the addition of cute, cuddly animals.