• Study Shows High Support For Montgomery County Facility

     
    POSTED July 29, 2015
     

The King of Prussia District and the Valley Forge Tourism & Convention Board recently released the findings of a study on the feasibility of a meetings and events center in Montgomery County, Pa.

Excitingly, the research shows the idea of a center with 125,000 square feet of space, including an exhibit hall, banquet hall and meeting rooms, is highly supported. The study also found that those in favor believed the facility would have a positive effect on the economic development of the county.

Specifically, the study concluded that the economic impact of the center’s first year would be roughly $49.2 million. Five years down the line, the total economic impact is estimated to be $85 million, including $15.6 million in employee salaries and wages. The center would create a total of 719 total jobs. It also is estimated that after year five, the center will host 226 events with nearly 111,000 attendees generating 52,737 hotel room nights.

"In the past three years, Montgomery County has added 10 new hotels, increasing its room night supply by approximately 10 percent," says Mike Bowman, president, Valley Forge Tourism & Convention Board. "In 2012, when the Valley Forge Casino Resort opened, that added a new attraction and recreation option to the region, but it also resulted in a reduction of 54,000 square feet, or about one third of the meeting space, at the Valley Forge Convention Center. Given the increase in hotel rooms and the decrease in large meeting space, KOP-BID and VFTCB felt it was time to explore the concept of a new, state-of-the-art meeting facility as a way of growing corporate, association and convention business in the region and creating greater demand for overnight visitation."

Through an unbiased scorecard, which analyzed local market conditions, including infrastructure; companies and employees; existing hotels; retail offerings; and demographics, the study found King of Prussia would be the ideal location for the venue.

 

 

"KOP-BID and the VFTCB believe this executive meeting and events center is a terrific opportunity for a developer of these types of facilities,” says Eric Goldstein, executive director, King of Prussia District. “In addition to providing conventional meeting space, the facility could also serve as an event and entertainment center, potentially creating strong synergies with the wide variety of amenities and facilities that currently exist in King of Prussia and Montgomery County. Both organizations are willing to assist an interested developer with the potential availability of public funds, as well as and site selection ideas," 

There may be an array of events and activities that encompass the Texas experience, but for those in Austin, The InterContinental Stephen F. Austin Hotel’s True Texas Grilling Experience is the newest to join the ranks.  

The InterContinental Stephen F. Austin Hotel’s newest attraction known as The Texas Experience is an interactive culinary experience in which guests can experience the flavors and cooking techniques of Texas firsthand. 

 

Kimpton Hotel Van Zandt is now incorporating fun musical features into its meetings. Programs for groups include “Soundtracked,” which has a playlist customized by the music and social programming director for a group’s meeting space and “Anthem” where groups create a new company theme song with percussion instruments. 

 

Born and raised in Bryan, about 90 miles east of Village of Salado, Chadley Hollas, Village of Salado’s director of tourism, says he came to the town with one goal: to help Salado become Texas’ best small destination. His favorite thing about his adopted hometown is the people. “They are quirky, creative and hospitable—a neat combination that makes for many good conversations,” says Hollas.