• Sponsored

    Three Reasons Tier-Two Cities Make Your Event Better

     
    POSTED October 30, 2018
     
  • Sponsored

    Three Reasons Tier-Two Cities Make Your Event Better

     
    POSTED October 30, 2018
     
  • Sponsored

    Three Reasons Tier-Two Cities Make Your Event Better

     
    POSTED October 30, 2018
     
  • Sponsored

    Three Reasons Tier-Two Cities Make Your Event Better

     
    POSTED October 30, 2018
     
  • Sponsored

    Three Reasons Tier-Two Cities Make Your Event Better

     
    POSTED October 30, 2018
     

Sponsored by Destination El Paso

Choosing a city for your event can be a difficult task. With budget constraints, travel logistics and the sheer number of choices available, it can be easy to default to a larger, more-familiar city to host your event. However, it’s the tier-two cities that prove to be a treasure trove of unique experiences, and they’re often more accommodating and affordable than their larger counterparts.

Don’t be afraid to challenge the norm! Here’s what you can gain by getting off the beaten path when booking your next host city.

You'll Be Treated Like Royalty

It can be difficult for cities in larger markets to give your event the attention it deserves. But in tier-two cities, every event is important, and their DMOs work particularly hard to make sure you and your attendees are more than satisfied.

Large-market cities will always have a bigger, “more important” event to take care of. So if you think they’ll kick off your event with something fun like a personalized greeting at the airport, you might be mistaken.

Your Budget Will Feel Like Double

Cities in secondary markets can also offer lower rates for nearly every aspect of your meeting or event. Hotel rooms, meeting and event spaces, transportation, food and beverage, entertainment … it’s all more affordable in these cities.

You’d be hard-pressed to find a tier-two city that doesn’t strive to make your event as cost-effective and successful as possible. For example, secondary-market DMO Destination El Paso utilizes incentives that can often save you money, giving you the extra room in your budget to make your event even better!

Your Guest Will Have Something to Email Home About

Hosting your event in a tier-two city means your attendees can see places they may have never seen before, and that’s a great way to build some excitement. For example, did you know there's a secondary market in Texas with the largest urban state park in the nation? It’s true! In El Paso, you can take a ten-minute ride from the Downtown convention center and hit the trails at Franklin Mountains State Park. Or you could spend an afternoon sipping on margaritas in a hotel with ties to the Mexican Revolution. Or maybe even check out some ghost tours and learn the exciting history of Wild West cowboys, outlaws and gunslingers.

Goodbye, same ol’ Texas. Hello, unique adventure!

Sponsored by Destination El Paso

Visit El Paso can help you deliver unforgettable experiences on any budget. Whether you’re interested in the area’s colorful past or its big-picture future, there’s something for everyone. Visit El Paso proudly offers free meeting planning services to include locating affordable accommodations, transportation options, and additional meeting venues. We also provide complimentary welcome and promotional items to qualifying groups.

Seven years ago, I moved to The Woodlands from out of state to be closer to family. What I was hoping to find was a familial connection that had been missing ever since I moved away from Indiana, where I was born and raised. What I found, however, was so much more: An eclectic, diverse and welcoming community that I am so proud to call home. I also found a wonderful destination for meetings and events.

 

According to the city's chamber of commerce, Amarillo – which is Spanish for "yellow" – earned its name from the color of the subsoil of Amarillo Creek and the flowers of the area's yucca plants. The Texas Panhandle city is at the crossroads of the desert and southern plains, as well as a tenacious ranching lifestyle and a creative urban vibe. Here, you'll find the wild beauty of the Palo Duro Canyon and the quirky artistry of Cadillac Ranch.

 

In 1929, when a forward-thinking Ketchum, Idaho, businessman named Carl E. Brandt pumped water from the nearby Guyer Hot Springs into a large natatorium and surrounded it with 31 cabins, he created one of the earliest resorts in the state. Six years later, the Union Pacific Railroad purchased 4,300 acres and founded the Sun Valley Ski Resort.